If you’re looking for a gift for clients, vendors, or business partners, you might go with a fruit basket, a cheese plate, or a nice chocolate assortment. Or, maybe a billboard.
First Dakota National Bank in Sioux Falls is taking a different approach to marketing themselves in collaboration with their business clients. Instead of marketing their name all around town, they’re offering billboards for their customers’ use – something Click Rain is excited to be a part of.
First Dakota bought the entire inventory of three digital billboards around Sioux Falls for 2014. The Click Rain billboard can be viewed on West 12th Street, 41st Street near the Empire Mall, or on East 10th Street.
As a digital marketing company, we don’t get into traditional methods like billboards. However, it’s really great to see our brand and logo promoted like this. We’re grateful for the additional exposure First Dakota is helping us get and are proud to be one of their strategic partners.
If you spot the Click Rain billboard while out and about in town, we hope you'll snap a photo and share it with our hashtag, #staynerdy.
Props to First Dakota for thinking outside the box with some grass roots marketing ideas.