Category: Marketing Technology
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Braindrop: Ad Performance
Ad blockers aren't just for search engines. Learn four tips on how to improve your ad performance across multiple platforms.
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Braindrop: Conversion Rate Optimization
Make your business more profitable through conversion rate optimization, and combining data with the right marketing technology tools.
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How the GDPR May Impact Your Marketing
You may have been hearing a lot about consumers data privacy, data sharing, the GDPR, and more—and it’s a lot to take in. There are many factors driving this conversation with one of the biggest drivers being a new consumer privacy regulation coming from the European Union, the GDPR.
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Should You Build a Voice Assistant App?
Voice assistant apps give brands control over spoken responses—but are they worth the investment?
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Braindrop: Ad-Blocking
Do you use ads on your website? Do you place ads on websites? A new update from Google Chrome might stop these ads from reaching your customers. Here's what you need to know.
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Enrich Your Search Results with Structured Data
Have you Googled a recipe lately and noticed that it brings in the ingredients before you even visit the webpage? These sites are taking advantage of rich snippets. So, how do you get them for your business? Allow us to explain.
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Social Ad Spend on the Rise: What You Need to Know for 2018
Get ready to ramp up your digital advertising budgets, because the rising costs of social advertising aren’t going anywhere.
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Braindrop: Voice Search Optimization
ComScore predicts that half of all searches will be voice search by 2020. That’s only two years away. Your audience is already voicing their questions. Let’s make sure your site has the answers. Watch our Braindrop video on optimizing for voice search to prepare for this growing trend.
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How to Outline Your Marketing Strategy
How is marketing helping your business? Are you doing enough? You can’t answer these questions without a well-designed marketing strategy. Here are some steps to get started.
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