Category: Tech Trends
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Social Ad Spend on the Rise: What You Need to Know for 2018
Get ready to ramp up your digital advertising budgets, because the rising costs of social advertising aren’t going anywhere.
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Braindrop: Let’s Chat About Bots
In the past year, we’ve seen an insurgence in brands jumping on the chatbot train. Learn how chatbots are changing the way we interact with brands and how your company can take advantage of chatbots.
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Braindrop: Meeker's Annual Report Highlights
Don't have time to review Mary Meeker's 300+ slide presentation on the future of the internet and digital marketing? Let us break it down for you in our latest Braindrop video.
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Braindrop: Google's Mobile Index [Video]
Marketing Engineer Tanner Sifferath shares Google's new emphasis for indexing search results and why a responsive site matters more than ever.
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Google Testing Mobile-First Index
With the primary index being shifted to a mobile-focused index, websites without mobile-friendly content may experience some SEO issues when it rolls out next year.
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Google’s Penguin 4.0 Now 'Devalues' Spam Links in Real-Time
Google announced the Penguin 4.0 update, indicating that it is now part of the “core algorithm.” Two major changes should make it easier to recover from Penguin penalties.
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Braindrop: Possum Update [Video]
Sarah Werner, a senior UX content strategist at Click Rain, talks about the recent Google search algorithm update, dubbed Possum, and discusses its potential impact on local search results.
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How To Prepare Your Website for the Voice Assistant Invasion
Are you setting your 2017 marketing and technology budgets in the next couple months? Start thinking about how you may need to shift gears to plan for voice search.
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Three 2017 Trends in Data-Driven Marketing
Following up on 2016's standing-room-only Trendigital talk, Chris Prendergast talks through 3 data-driven marketing trends he sees coming in 2017.
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