In 2018, ice cream manufacturer Wells Enterprises released a new product: Chilly Cow™ ice cream. The frozen dessert is unique in both production and packaging, and it needed a website that promoted its addition to the Wells lineup. Additionally, this website provides:
- A hub for online traffic
- Nutrition facts
- Flavor information
- Store locator
Click Rain’s design team matched the website’s design to the bold, fun product with bright colors and circular shapes. For flavor detail pages, we created custom skins to emphasize the brand’s chosen color for each flavor. This helps customers better recognize and identify the different flavors, whether seeing them in person or online.